World-Class Accounting for Every Small Business, Everywhere

World-Class Accounting for Every Small Business, Everywhere

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By: John S. Morlu II, CPA

 

Over the past 30 years, I’ve worked with almost every major accounting software across different business scales and regions. At the enterprise level, I’ve used systems like SAP, Oracle Financials, Hyperion, and Microsoft Dynamics—robust platforms designed for complex, global organizations. I’ve also worked with mid-market solutions such as Oracle NetSuite, Sage Intacct, and QuickBooks Enterprise. And for small businesses, I’ve had hands-on experience with Sage 50 (US, UK, and Canada editions—Pro, Premium, Quantum), QuickBooks Online (Simple Start, Essentials, Plus, Advanced), QuickBooks Self-Employed, QuickBooks Desktop (Pro, Premier, Enterprise), Xero, and others.

Despite all these options, millions of small and medium-sized businesses around the world still lack access to reliable accounting software. The reasons are consistent: cost, complexity, and limited accessibility, especially in developing economies.

Warren Buffett once said, “Accounting is the language of business.” At its foundation lies the double-entry accounting system, a breakthrough developed over 500 years ago by the Italian monk Luca Pacioli. It remains the gold standard for capturing transactions, organizing financial data, and producing accurate reports.

But access to this “language of business” remains limited. According to multiple global reports, including from the World Bank, OECD, and IFC, the lack of accurate and timely financial statements is the leading barrier to small business access to finance, credit, and investment. The problem is particularly acute in developing countries.

In Ghana, for example, over 70% of SMEs are still operating without formal accounting systems. Ghana is home to an estimated 400,000+ SMEs, and the situation is similar in The Gambia, Guinea-Bissau, Sri Lanka, Nepal, Belize, and Colombia. Even in the United States, the Federal Reserve reports that 40% of small businesses struggle to obtain financing, often due to poor financial documentation. Globally, it’s estimated that more than 80% of small businesses still rely on Excel or informal records.

That’s why we created FinovatePro.

FinovatePro is a next-generation accounting solution built for the realities of small and medium-sized businesses everywhere—from the bustling streets of New York to the rural towns of The Gambia. While originally inspired by the needs of underserved businesses in emerging markets, FinovatePro has evolved into a universal platform that meets the demands of entrepreneurs across the globe.

We’ve designed FinovatePro from the ground up using the latest innovations in artificial intelligence, automation, mobile-first UX, and offline functionality. The result is a tool that is not only powerful and accurate, but also intuitive, affordable, and flexible—whether you’re running a shop in a remote village or managing a creative agency in Berlin.

Our vision is bold but clear:
To make professional-grade accounting software accessible to every small business, in every town and village, in every country—whether or not they have reliable internet or formal accounting training.

Here’s what that means for business owners, everywhere:

  • No steep learning curves – Clean, intuitive interfaces and built-in automation do the heavy lifting.
  • No expensive license fees – Transparent pricing, tailored for small businesses with tight margins.
  • No barriers to building proper financial records – Whether you’re preparing for tax season, applying for financing, or simply trying to understand your cash flow.

FinovatePro empowers a tailor in Kathmandu, a market vendor in Accra, a freelancer in Austin, or a shop owner in Manchester to track income, manage expenses, generate real-time financial reports, and confidently grow their business—with the same level of sophistication as large enterprises.

And with built-in capabilities like multi-currency support, tax compliance tools, automated bank reconciliation, and AI-driven insights, FinovatePro doesn’t just help businesses survive—it helps them thrive.

In a world where small businesses make up over 90% of all enterprises and are the backbone of job creation and economic development, it’s time they had a solution built specifically for them.

FinovatePro is more than just software.
It’s a movement—to level the playing field, to eliminate barriers, and to unlock the full potential of the world’s most driven entrepreneurs.

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